On March 31, 2007, more than two million business houses and homes in Sydney turned off lights for one hour in a unique Earth Hour observance to demonstrate their willingness to do their bit to save the world from the impending crisis brought on by climate change.
The powerful message that went out from that Australian city has encouraged many more cities to join in a similar demonstration this year. The date set for this year’s Earth Hour is Saturday, March 29. The time: 8 to 9 p.m.
India is officially not participating in this campaign. However, according to NDTV 24x7, several individuals, particularly students, are planning to observe one-hour blackout.
In December last year, climate crusaders in Mumbai had made an attempt to replicate the Sydney experience. But residents of the metropolis ignored the call.
The Sydney Morning Herald had played a major role in making the 2007 Earth Hour possible. Many newspapers around the world are promoting the campaign in their respective areas this year. Indian newspapers have shown little interest in the subject.
Earth Hour promoters point out that it is about more than one night. It is about inspiring people to make everyday changes that will help achieve Earth Hour's ultimate goal of reducing emissions by 5%.
If you would like to get more information on Earth Hour and to join the global Earth Hour movement, please visit http://www.earthhour.org